Why Now is the Time to Have Your First Virtual Event

Put yourself in the shoes of your audience. When was the last time you reached out to them in a meaningful way? Do you think they’re aligned with your organization right now? If given an opportunity elsewhere, would they choose to stay with you?

Here are just a few reasons why you should plan your first virtual event sooner than later.

Communicate Objectives

From recurring sales conferences to annual fundraisers, your audience wants to hear from you. They need to know how the organization is doing, where they fit into the picture, and how they can help.

Remain Relevant

Every organization needs to remain relevant but some struggle amid current restrictions and social distancing mandates. Virtual events are a great way to communicate and they don’t need to be complicated … experts suggest it’s better if they aren’t.

Meet Your Audience Where They Are

We can’t wait to get together in-person but that’s not happening any time soon. Most people are accustomed to participating online … in fact, many prefer it. Delivering your message directly to the audiences’ device is the literal definition of “meeting them where they are”.

Virtual events can be a lot more engaging … and more fun … than you might think! Events have always been a great way to bring people together to create shared experiences and deliver outcomes that are important to organizations. This is still true today and virtual events are a great way to make it happen. Everyone we’ve worked with has been amazed by the feedback from presenters and participants regarding simplicity, ease-of-use, and overall communication that was achieved during their events.


At Encompass, we have unique backgrounds that situate us perfectly to produce high end and complex offerings. We’ve worked in broadcast television, touring entertainment, live sporting events, and countless convention facilities across the country.

We have technical design experience and a disciplined process in place that allows us to easily scale events and shift from in-person to virtual without angst. There isn’t much that’s beyond our scope and we love the intensity of putting on events!

If you’re a planner working to create an event, seeking help with virtual event technology, or simply want to learn more … we can help! Sign up below to receive our updates (we promise to keep your contact information secure and won’t “overshare”).

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